Meetings that Zing - Just Look
Easy
- Set
clear goals and objectives for each year’s workshops and annual meeting
- Be
specific about what the chapter would like to accomplish
- Develop
ground rules and agreements under which the committee/team operates.
Anatomy of a Great Meeting
Why Meet? Answer that question and all of the others will be
answered. Is it education, technology
transfer, social, ceu’s, introduce new speakers, research, etc.
- Great meetings
don’t just happen – they’re designed.
Producing a great meeting is like a well pruned tree – you
have to have a picture in mind of what the well pruned tree will look
like.
- Anticipate
all the equipment you will need to get the job done.
- Anticipate
the manpower needed for a successful event.
- Understand
the hours it will take for a successful event – a general guide is – for
every hour of the actual meeting anticipate 10 to 20 hours of
planning. (Based on sophistication
and complexity of the meeting.)
- The
collaboration of ideas, the attention to details, and a well thought out
budget that covers all anticipated costs and has a cushion for
unanticipated costs. Each component
contributes to the whole.
Begin with -
- Setting the
standards for the meeting – the purpose, goals, objectives and most
importantly the budget.
- Identify
the key players – board, committee, speakers, vendors and sponsors.
- Identify
the expected bottom line profit from the meeting.
- Involve
the members in the process. Ask
where they would like to meet. Ask
why they attend meeting. What
speakers would they like to hear?
- Have
the board identify the role the annual meeting plays in the overall
chapter strategic plan – as a source of income, social gathering,
exchange of ideas?
- Prepare
the expected budget. Determine
the minimum net profit acceptable, build the costs, etc into
budget, determine amount of sponsor support, registration and vendor fees.
- Review
conference fees – registration and vendor fees as well as speaker
compensation package. Generally the
vendors provide significant support to the overall budget.
- Ask
the board how this income source stands up to other chapter sources -
certification, membership and regional conference.
- What
does the chapter stand financially today, next year, three years from
now and five years out with or without the necessary conference planning
vision?
A
well planned meeting doesn’t happen by magic.
You need to work at it, have the right equipment, the
right people, a well thought out budget, and checks and balances to keep the
meeting on track.